<aside> ☝ This is purely indicative information – legal disclaimer The charles WhatsApp revenue calculator only provides an initial and purely indicative information based on historical, aggregated data and market assumptions using standard valuation methodologies. A reliable or definitive sales or revenue forecast cannot be derived from the result, either currently or in the future. Further, neither has charles independently verified the data and assumptions used in these analyses, nor made an undertaking to update the underlying data or assumptions meaning that such information may become outdated which will clearly impact the forecast result.
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Hey 👋 Did you use our BFCM WhatsApp revenue calculator?
If so, a) great! and b) you’ll have seen how much revenue you could earn in WhatsApp this Black Friday (depending on how early you start) through:
It’s important to us you understand how we reach our numbers. So here are the calculations and assumptions we used.
These numbers are based on our experience of WhatsApp marketing and average results of our customers. We’ve tried to explain all this in detail here but if you have more questions you can always get in touch through our demo application form:
👥 Expected WhatsApp subscribers
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Current subscriber base
💬 (No. current WhatsApp subscribers)
Expected subscriber growth
From your email subscriber list
✉️ (No. email subscribers * Expected percentage that subscribe to WhatsApp per campaign (4% assumed) * 2 (expected number of email campaigns sent out)
From your website visitors
🖥️ (No. website visitors/month * Expected percentage that subscribe to WhatsApp per week (0.25% assumed) * 🗓️ weeks to go until Black Friday)
💰 Expected additional annual revenue from WhatsApp
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👥 Expected new WhatsApp subscribers in the lead up to Black Friday
🪙 €2.75 revenue per recipient (RPR) (the avg. RPR from our customers during BFCM 2023)
📣 2 campaigns received by each subscriber for BFCM 2024